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How to Promote Your Blog on Social Media

Dec 29, 2021

How to Promote Your Blog on Social Media

There are a number of blog promotion ideas that you can use to boost traffic to your blog. Here are some of the most effective methods:

1. Use social media to promote your blog posts

Make sure you post links to your blog posts on your social media profiles and ask your followers to share them as well. You can also use social media advertising to promote your blog posts.

2. Submit your blog posts to popular article directories

Article directories are websites where people can find articles on a variety of topics. By submitting your blog posts to these directories, you can reach a larger audience and increase traffic to your blog.

3. Guest post on other blogs

Guest posting is a blog promotion tactic that allows you to reach a new audience and gain blog traffic. It’s also a way to build relationships with other bloggers in your niche, which can help your blog grow.

4. Write guest blog posts for popular websites

As well as guest posting on other people’s blogs, you can try pitching article ideas to high-traffic websites that are relevant to your blog topics. This is more challenging than guest posting on another blog, but it can be very rewarding if your pitch is accepted.

5. Share content from other blogs using the share buttons on those blogs’ articles or blog posts

Posting comments encouraging readers of an article or blog post to check out another blog post of yours is also a good way to promote your blog content.

6. Create blog graphics or videos that promote your blog posts

If you have the skills to create graphics or videos, you can use them to promote your blog posts on social media and other websites. This can be a great way to attract attention to your blog content.

7. Run a contest or giveaway on your blog

Running a contest or giveaway is a great way to generate excitement about your blog and get more people to visit it. You can offer prizes related to your blog topic, or simply give away something like an Amazon gift card.

8. Participate in online and offline blogging communities

Blogging communities are groups of bloggers who blog about similar blog topics and interact with one another regularly. Participating in these kinds of communities can be a great way to make blog friends and grow your blog’s traffic.

Promote Blog Post

More Things to Focus on While Blog Promotion

Write blog posts that answer people’s questions about your blog topic.

  • Add share buttons beneath blog posts so that readers can easily share them on social media sites such as Facebook, Twitter, Google+, Pinterest, and LinkedIn.
  • Write blog posts or articles for other blogs in your niche – link to the articles through your blog so that your site also gets traffic from these sites.
  • Submit guest posts on other blogs within your niche – again linking back to yours so both sites benefit from each other’s traffic boost.
  • Reach out to blog owners in your niche and offer guest blog posts on their blog, either by pitching your blog post ideas or simply asking if they would like a guest post.
  • Promote blog content that has already been published to link to it from another blog – use this as an opportunity to tell the world about the other blog you are linking through.
  • Send traffic directly to key blog posts using Twitter – say something interesting, relevant, and click-worthy then send people straight there with ‘check this out’ or ‘you have got to see this!’ tweets.
  • Use social bookmarking sites such as Pinterest, Reddit, Stumbleupon, etc to get more eyes on your blog content.
  • Write a press release about blog content you have created – this will help get traffic from places such as Google News and other blog search engines.
  • Create a blog post that sums up what people need to know about a blog topic or news story by using a resource blog post.
  • Write blog posts of the same theme together in blog series so they link to one another – build up more links, exposure, and social shares this way.
  • Give blog owners of websites similar to yours free blog graphic or video space on your site to increase SEO rankings for both sites.
  • Promote yourself on LinkedIn, Twitter, etc – get more page views by creating brand awareness of your blog name.
  • Offer advice at no cost on platforms where it is possible – just make sure your blog is mentioned as the source of such advice.
  • Travel and blog about it – share blog posts on other blog-worthy travel tips, resources to check out, etc.
  • Offer blog post promotion as an incentive for people to sign up for a regular blog newsletter.
  • Write blog posts with keywords that you want to rank well for in mind.
  • Start putting blog content into slideshows or video blogs so you can still get rankings for important keywords without appearing too text-heavy.
  • Use long-tail keyword phrases in blog titles that are relevant to your blog topic.
  • Add hyperlinks within blog posts so readers can easily link through related blog posts.
  • These are things you can consider to promote your blog and attract more traffic to your blog.

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